I’m a digital agency veteran with expertise in developing brand strategy and digital marketing programs to drive engagement, awareness and audience growth.
I partner with brand executives – acting as a buffer between brand executive and all their agency partners. I get answers quickly and communicate directions clearly so decisions can be made and expectations can be met.
I get new business for digital agencies – I lead the strategy behind pitches and RFP submissions. Then, I develop internal processes for integrating the new account, managing the client if needed.
I create brands for entrepreneurs – I pinpoint the target audiences, create brand voices and messaging to connect with customers and develop a marketing strategy to achieve sales targets.
Prior to becoming a consultant, I was Partner and VP, Client Success at Circle6, a digital agency working with consumer products and professional services on a local, national and international level.
My career has taken me from Advertising Agencies, Public Relation firms and Boutique Agencies where I established myself as a Client Service leader, creating value and increasing ROI for clients such as Pfizer, Health Canada, McDonalds, Tyco, GE, Rogers and Coppertone.
SERVICES
– Digital –
- Account & Project Management
- Customer Insights
- Persona Development
- Channel Planning & Strategy
– Strategy –
- RFP & Pitch Deck Development
- Marketing Plan Development
- Digital Marketing Execution
- Reputation Management
– And More –
- Contact me if you need website and app development, social media and analytics support. I can introduce you to trusted industry experts and can work with you to provide end to end support.
PAST WORK
– Agencies –
– Clients –
TESTIMONIALS
I’ve had the opportunity to work with Alexandra on many large scale projects throughout the years, both, as a vendor and a hired consultant. Alexandra is a very talented and versatile professional, and she always impressed me with her full involvement in every projects we worked on, taking the time to learn our products, understand our customers and industry and bring this knowledge into the designs and presentations. She is strategic and organized, which highly contributed to the successful delivery of the projects. Most importantly, Alexandra has always been transparent and honest at every level, so we always knew exactly where we stand. She quickly became a very trusted partner, instead of just a vendor, and highly recommend her.
I have been working with Alexandra for a number of months now. I reached out to her to build my business to 200k and I needed a strategy to reach my ideal client base of stressed out entrepreneurs.
We have met a number of times to understand the needs of my target group, create the weekly content to reach them and investigate the best social media places for my business. Because of her amazing support and mentorship, I have 5 unexpected people that reached out to me from 2 different media platforms with 2 becoming clients because I was more visible to the people around me needing my services. Great start and excellent coaching from Alexandra!
Alexandra is an outstanding Digital Marketing Specialist. I was fortunate to collaborate with her for one of my clients and was completely satisfied with her service, strategic advice and creative approach. We will certainly have the chance to collaborate again together.